Apple soars on record hardware sales

Apple hardware sales went through the roof, but markets were still disappointed

As expected, the end of 2007 proved to be a lucrative time indeed for Apple, which yesterday announced huge sales of its hardware and a quarterly profit increase of over 50 per cent. Nevertheless, the vagaries of the stock market saw the company's shares drop in late Tuesday trading.

The last three months of the year saw Apple sell 2.3 million Mac computers, 22.1 million iPods and 2.3 million iPhones. The iPhone numbers included those sold in Europe for the first time.

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J Mark Lytle was an International Editor for TechRadar, based out of Tokyo, who now works as a Script Editor, Consultant at NHK, the Japan Broadcasting Corporation. Writer, multi-platform journalist, all-round editorial and PR consultant with many years' experience as a professional writer, their bylines include CNN, Snap Media and IDG.